Alt Space

Brand Identity & Website Design

First co-working office in the heart of downtown Sarnia.

Fresh Brand

Alt Space: a name inspired by keyboard shortcuts – making working on a computer a more seamless process.

Co-working has gotten to be larger than ever. It’s a way for entrepreneurs or remote workers to have a place to work whenever they want, wherever they want. The brand itself was designed from that exact idea. I wanted it to symbolize the movement and flexibility that coworking has to offer. Something so simple yet so tailored to an individuals needs.

With that being said, the symbol (resembling an actual space bar icon) was based off of simple geometric shapes. The white space within the logo implies that the space itself is shifting and becoming a custom experience for each individual or team that comes to work at Alt Space

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